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Master Auto Runs 'Like' Us If You Like Us Facebook Campaign
May 10th, 2013
by: Mike Najjar
Master Auto Repair launches, “Like Us” Facebook campaign asking customers to 'Like' the video commercial of their local Master Auto Repair store. In each video location managers speak to how their shop offers knowledge, experience, and unparalleled commitment to customer service.
“We are having a contest for our four shops. All the employees of the shop with the most "likes" to their video as of May 31st will win a gift card to Applebee's. Please Like and Share with your friends. Thank you for your support.”
The campaign gives customers an inside look into the companies' goals and culture. Each store location manager gives a candid intimate take on what they feel their store has to offer would be customers and their personal mission statement about how Master Auto Repair has maintained a no pressure corporate culture.“..We like to make the repairs about your needs wants and desires for the vehicle. “ says Collinsville Manager, Ed Starns. “We don't pressure you to fix your car, you gotta have this, you gotta have that, we're not like that.”
Master Auto Repair prides itself on cultivating an a relationship with customers, “We stand out from other shops because we know our customers by name, and they know us by name.” says Store Manager, Shawn Mead.
Thus, fostering an environment where technicians and customers can discuss what is happening with their car, the possible implications, and recommend solutions that caiter to the needs of the customer. Helping customers come to solutions that are right for them.
“ Master Auto Repair is different. We will always inform you of everything we find wrong with your car. But that doesn't mean we will recommend we fix everything you fix everything we find. We want you to make the decisions about your repairs, and we're going to help you make good decisions. We promise your experience will be like no other car experience. Easy Enjoyable, Efficient.” Lori Lucas, Watson Road, Store Manager.
|Master Auto Runs 'Like' Us If You Like Us Facebook Campaign was written by Mike Najjar of Master Auto and Tire|
Posted in: Auto Repair 101